Your eyes and hands in India · Est. 2019 · Replies within one working day

Can Indian suppliers pack in my brand and pack size?

Yes. Many Indian processors can pack in your brand and size, from printed bulk bags to retail pouches. Capability varies widely, and making the label legal in your market is your job.

· 3 min read · Creston & Co

Yes. Many Indian processors can pack in your brand and your pack size, from printed bulk bags to retail pouches and cartons. But capability varies widely between suppliers, and you are responsible for making sure the label is legal in your market.

The questions to settle are where the packing happens, who supplies the packaging, and who approves the label. Settle them before you agree a price, because each one changes the cost and the lead time.

What Indian suppliers can usually offer

  • Bulk bags, such as 25 kg or 50 kg, marked with your brand, lot number and details.
  • Printed bulk bags or cartons in your own design.
  • Food-service packs in smaller sizes.
  • Retail pouches, jars or cartons filled on a packing line.
  • Barcodes, printed from codes you supply as the brand owner.

Bulk packing and retail packing are different jobs

Many processors are set up for bulk work: cleaning, grading and filling large bags. Retail packing needs more. That means a separate clean packing area, filling and sealing machines, metal detection, and batch and date coding on every pack.

Some suppliers pack retail themselves. Others send it to a separate packer. Ask where your goods will be packed and audit that site, not only the cleaning plant. Read what a factory audit should contain.

The label is your responsibility

The supplier prints what you approve. If the label breaks the rules in your market, the problem is yours as the importer or brand owner. Check your country's food labelling rules for:

  • The product name and ingredients.
  • Net quantity and how it must be shown.
  • Country of origin, lot number and best before date.
  • Your name and address as the importer or brand owner.
  • Allergens. In the EU, for example, sesame, mustard and celery are among the allergens that must be highlighted.
  • Claims such as organic, which need valid certification. See how to source certified organic products.
  • The language or languages required.

Packaging, minimums and lead time

Printed packaging usually has a minimum print run set by the packaging printer, not the processor. New designs may need printing plates or cylinders, which take time to make. Agree who owns the artwork, who pays for the printing set-up, and who pays for leftover packaging if you change the design.

A first private label order usually takes longer than a bulk order, because artwork approval and packaging printing come before packing. Plan for this. See how long a first agri order takes.

The supplier can source printed packaging locally, or you can send your own. Local sourcing is usually simpler. Sending your own gives you more control over materials, but adds freight and time. Either way, ask for the material specification, and check that it is suitable for food contact under the rules of your market.

Checks on the first run

  • Approve a final printed proof before the full print run.
  • Approve a packed sample, with real product, before the full order.
  • Check fill weights on a random selection of packs at inspection.
  • Check seals, coding and carton marks before loading.

How we help

We find processors with the packing capability you need, audit the actual packing site, and check packs, weights and coding at inspection. Ask for a free sourcing review.

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